You have your business license, insurance, and everything else you need to be legal. You set up your Facebook page and invited all of your friends and portfolio clients. Now, you are wondering, “Do I really need a website?” Yes, yes you do!
Facebook is great for showing your favorite session photos and quickly reaching people, but it is really only a snapshot of what you and your business are. And let’s face it…Facebook changes algorithms so fast, it can make your head spin; it’s not as business friendly as it once was. A website can be used to really show what you are all about! So with that in mind, we gathered up these 12 articles to help you set up and maintain your website.
Without further ado…
- Setting up and running a legit website for your photography business
- How to choose a good photography website host
- Website legalities & your photography website
- Is the text on my website legally protected?
- Get your clients to write your website for you
- Anatomy of a photography website
- If your website doesn’t do this, you’re probably losing visitors
- Does my website need a copyright notice?
- What is GDPR & how does it affect your photography business?
- Does bounce rate really matter to photographers?
- Legalities of using popular music in slideshows and videos
- Blogging tips for photographers
Setting up your own website can be pretty overwhelming, especially if you don’t consider yourself tech-savvy! With these tips and recommendations, you will have the tools you need to confidently get a website going. Don’t worry! Rachel also offers some tips on how to get your website seen once you have it published.
Knowing where to park your website is almost as overwhelming as setting it up to begin with! There are a ton of options out there, but knowing which one is the best one for you can be tricky. This article will give you ideas to consider when searching for your website host.
You have taken all this time and care to try to perfect your website only to find out someone has copied your content. What rights do you have and how do you handle it? Find out here!
Everyone gets writer’s block from time to time. For some of us, it happens more often than not! Jenika McDavitt, from Psychology for Photographers, goes through a process of gleaning ideas from your clients and potential clients, and how to turn those ideas into actual blog posts.
Make sure your website is legally compliant by using this quick little checklist when setting yours up. If you already have a running website, you can use this to make any needed changes! Including the things from this checklist can make your website look more professional and inspire client confidence.
Once again, Jenika McDavitt from Psychology for Photographers, comes to our rescue! This time she is teaching us how to demonstrate the benefits vs the features of what our businesses offer on our websites. By doing so, you are setting yourself up as a potential client’s problem-solver and more likely to book that client as a result.
You don’t have to have a copyright notice (©) but there are really good reasons why you may want to. Read here to find out what those reasons are and what you need to include in your notice.
On May 25, 2018, the General Data Protection Regulation (GDPR) went into effect. We breakdown what it is, and why it may affect you, even if you are US-based. We’ll also share some tips on how to be compliant.
In answer to a question in TheLawTog Facebook group, Scott Wyden Kivowitz from Imagely wrote this article explaining why bounce rate may not be the metric we need to be looking at. He goes on to give us ideas of what we need to be paying attention to that will help us the most.
We LOVE music! Music has a way of putting ideas and emotions into words that we can’t. No wonder we want to put music to our slideshows! BUT…there’s always a but, isn’t there? There are things we need to consider before we slap the latest Taylor Swift song on our video. Just as we want to protect the copyright of our photos, music artists also want to protect theirs. This article will go over when you can and cannot use the music you want, and also links to another article that gives you a resource list to find music that is ok to use.
Have you finally been convinced why a website is important for your business? Now, let us explain why a blog can make that website even better! There are plenty of excuses we use to rationalize not having one. Rachel takes a few of the most common ones and debunks them, one by one. She doesn’t leave you hanging though…she gives you plenty of tips to help you out!
So, now that you have some new tools in your belt, go claim your little piece of the web!