DIY Business Setup for Photographers

With a library of video tutorials to choose from you will learn everything you need to setup, trademark, protect and defend your business.

The Details.

  • All videos are lawyer-taught on general educational principles
  • No recurring fees, one time and you’re done!
  • Peace of mind as you protect your business.
  • No filing fees or advisement is included, sorry!


Getting started
  • Select the videos you need!
  • Check out and go to My Account
  • View to your hearts-content 24/7
  • CYA – Always check with local lawyer!


I am a lawyer but I’m not your lawyer! Please see our full legal disclaimer here.


You can read all of the current terms here!

Here is a cliff notes for you:

  • No refunds/exchanges on digital products
  • Don’t be a jerk – protect the intellectual property you just paid money for and don’t share!

Join the thousands of photographers before you that have gone through these videos to ensure they are protected!

Because you never have an issue until you have an issue.


Limited Liability Company

Are you unsure of how to set up your LLC? 

Maybe you already did it but are unsure of what to do now? Or, perhaps, you want to double-check the work? 

Honestly, friends, you shouldn’t be scared to be protected.

The hardest part is the knowledge, which I can give right to you.

You will learn the following:

  • How to choose a business name
  • Making sure an LLC is right for you
  • Filing State required formation forms
  • Drafting an Operating Agreement
  • Preserving your limited liability protection
  • Tax tips
  • Getting an EIN
  • Other necessities


Trademark Registration

Have you protected your brand? 

Trademark registration is a super valuable protection for your business name, logo and/or slogan.  Without registration, trademark protections are super limited under common law.

WITH registration, you can stop others from use, license out use of your mark, and other great benefits.

Registration is a standard cost-of-doing-business and is one that is truly worth committing to. 

Think of it this way, you’ve worked super hard to build your brand. Or create your logo. Or invested in a slogan.

You should protect it as though it is your livelihood…cause guess what? It is the very source indicator of your livelihood.

What does this mean for you? 

Get a federal registration and protect your brand.  Keep others from similar or same use.  Maybe you can even license out usage and earn some money.

But in order for you to do this, you need to have your trademark on lock down. 

You will learn the following:

  • Trademark 101
  • How to register your trademark
  • Trademark usage
  • Tips for enforcement against infringers
  • Other necessities


Marketing Legalities 101

Did you know that you could be marketing illegally?

We really don’t want your downfall to be over something as simple as disclaimers or proper permissions.

Don’t freak out. I can help you.

The hardest part is the knowledge, which I can give right to you.

At the end of this – you’ll be confident that you’re protected..and who knows..maybe you can pay it forward with encouraging others to get protected!

  • Email and Newsletter Marketing Legalities
  • Website Legalities
  • Referral Fee Arrangements
  • Using Client Testimonials In Marketing
  • Fair Use Laws
  • Commercial Licensing


Business Planning 101

Is your business wandering aimlessly?

Unsure of where you are headed?

Honestly, friends, you shouldn’t be scared to be have a plan.

The hardest part is the knowledge, which I can give right to you.

At the end of this – you’ll have created a plan with step-by-step help..and who knows..maybe you can pay it forward with encouraging others to get a plan in place!

You will learn the following:

  • Learn what type of planner you are
  • Finding your niche
  • Creating a business plan
  • Crafting a vision statement you’ll achieve
  • Planning to grow your team
  • Bonus: Planning for a studio

Love us & want to tell others?

… ahhh we love you too!

Setting the standards, uplifting the industry & protecting our passion is one of the greatest movements in business.  So if you know another photographer who could benefit from TheLawTog, please go ahead and share this page with them!