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Business

Help! My client wants privacy!

Help! My client and I have agreed to not require their signature on model release, however the client still wants reassurances for privacy.  What do I do? Great question, friend. First, I’m proud of you for working with the client on their desires, even though this means you will no longer be able to use...
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How to close your business

Deciding to close your business can be a stressful but needed choice. Here is a high-level checklist to help you walk step-by-step to wrapping up your business affairs.   Protect the intellectual property Make sure to transfer all intellectual property from entity to yourself personally – this includes photographs, logos, etc.  – Use this document...
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How to maintain your business entity | How to set up LLC

Setting up your photography business with a legal entity separate from yourself is incredibly important for liability protection.  By taking the steps to file with the state to create this entity but simply because the government gave you a little piece of paper does not mean your protection is guaranteed. You see, the government wants...
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Business licenses – the when and how to get it

It’s time to make this photography thing serious. You log onto social media groups and see the potential for client issues and liability. You feel it in your bones. You don’t want to have to deal with doing things wrong and the government coming after you. You also truly want to avoid issues with clients...
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When should I set up a legal photography business?

You’ve caught the photography bug. You have come to realize that you’re really good at it. Friends start liking all your posts and asking you to their photographs Money (maybe) starts heading your way in exchange for your talent. So, what now? You know you want to stay out of trouble with the law, especially...
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The Path to Photography Success in 2021

It’s a new year (FINALLY. . . YAY!) 2020 has been brutal to the photography industry. We’ve faced more unknowns in one year than we ever imagined we’d have in our entire career. Before we dive into to creating our path for 2021, let’s all take a deep breath.  You made it to 2021!  The...
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10 Legal Tools You Don’t Have to Kick 2020 Into the Past

2020 has been the most unique year of our professional careers. We learned to weather a pandemic, found creative ways to continue business, and we’ve learned to excel in the face of adversity. As we close out the year and move into 2021 – fingers crossed it’ll be better – we want to share with...
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COVID-19 Legal Timeline

Trying to navigate through the impact of COVID-19 can be overwhelming. This is where we come in to help you. We have created a timeline to help you navigate the extra steps you should be taking during COVID-19 in addition to your existing client workflow. Before we dig into the timeline, understand that this may...
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Photography Contracts 101: Business Bites® Podcast Roundup

Whether you’re a new photographer or seasoned professional one of the most beneficial items you can use to protect your business is a strong, legally binding photography contract. Join Rachel in this month’s photography contract Business Bites® Podcast roundup to learn the essential photography contract tips for your business. Layers of Protection 9:55 minutes Your...
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3 Ways Not Having a Contract Can Cripple Your Business – Business Bites Podcast® Episode

    What’s in this Episode: Client relationships can be plagued with issues if you are not setting proper expectations.  Join Rachel as she covers why having a photography contracts helps you avoid issues, set expectations and create loyal clients. What you will learn:  Types of issues that can occur with clients Items to include in...
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Client Requests & Legally Protecting Your Photography Business

Don’t set your photography business on fire trying to bend over backwards for clients. As we have seen in the last few weeks when a gender reveal party resulted in a horrific and damaging fire in California, photographers are scared. And I get it. Events can occur, and you don’t want to be liable for your...
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7 Things that shouldn’t be single-deciding factors in choosing a photography contract

Choosing a resource, including lawyer or online site like TheLawTog®, to get your photography contracts is important.  Our goal here is to elevate the industry. Whether you purchase photography contract templates from us, or simply look at their descriptions and take to a local attorney – we are good with either.  Our largest recommendation is...
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Why copyright transfer is recommended for commercial photography

Commercial copyright transfer is greatly common, especially when the resulting photographs are especially specific to brand and/or photographs including people that are prominent in the brand (headshots, influencer shots, etc.) Now, before we get into this, here are some quick options that are typical in commercial photography rights management: Photographer retains copyright and simply licenses...
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How to: Sessions Inspired from Movies, Comicbooks, Superheroes and more!

“We would love a Minnie Mouse session!” “Ohhh, can you do a Superman set?” “My daughter LOVES Barbie! Can you make her Barbie?” Creative requests from your clients are going to happen..but it is up to YOU to ensure that YOU are doing the legal thing. Understand, we are providing this information for you, because...
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Dangers of Self-Drafting a Contract When You’re Not a Lawyer – Business Bites Podcast® Episode

    What’s in this Episode:  One of the biggest mistake new business owners make are DIY contracts instead of having an attorney do it for them.  Join Rachel as she discuses why self-drafting can be detrimental to your business and why photography contracts are the one area you want to invest in your business....
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Layers of Protection – Business Bites Podcast® Episode

    What’s in this Episode:Your photography business needs layers to protect you and your business from liability.  In this episode Rachel will cover the legal trifecta: photography contracts, liability insurance and business formation needed to keep your business running smoothly. What you will learn: Why protecting your business in layers is pivotal The items that form...
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3 Tricks To Get Clients to READ Your Photography Contract

Have you ever seen an agitated post in a Facebook group like this: “My client just did X, even though the photography contract says explicitly that they can’t!  Don’t people READ?” The answer to their question is – no, they really don’t.  In fact, The Guardian reported that a UK-based Wi-Fi company once snuck in...
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FREE QUIZ: What is your photo biz weakness?

It’s tough being a business owner…   …it’s even tougher when you have absolutely no idea why things are so hard when you’re overwhelmed.   You know the saying – you can’t see the forest for the trees. Right now, you’re sitting there completely lost int he woods and can’t see what you need to...
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Video: Reopening Your Photography Business After COVID-19 Shutdown

TheLawTog® presents a quick COVID checklist with legal and business tips to help limit your liability + inspire confidence in your photography clients. View the entire COVID-19 Specific landing page at : www.thelawtog.com/covid/
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Quick tips to protecting your studio from violence during riots

Is your small biz in an area with violence and riots? As a small biz attorney, rec to my clients. ⭐️ Don’t try to defend your business with violence -don’t care about justifiable defense of property or self. Remove yourself. Life > property #thread— Rachel Brenke, Biz Strategist & IP Lawyer (@RachelBrenke) May 31, 2020
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We Support Black Lives Matter.

At TheLawTog® we believe that Black Lives Matter and we still be working to provide resources for photography businesses to help amplify black voices and stand up for racial injustice in the United States. Check our blog and social media for resources.
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