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Informational Topics

Top 5 answers to the most common photography trademark questions

Trademarking is a great way to protect your branding…I mean come on.. you spent all this time, money and energy to create a killer brand.  So why are you leaving it unprotected? Because “trademarking” sounds scary? Foreign? Out of reach? I get it guys. But that is why I am here to help you. Often...
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Piercing the corporate veil: what does it mean for photographers and how to prevent it

“The corporate veil” is the term used to describe the way that the liability of shareholders of a company is limited to their ownership in the company and does not extend to their personal assets. In one sense the “corporate veil” is a way of affirming that a corporation is a legally distinct entity, capable...
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5 Laws You Didn’t Know About – But Can’t Avoid (or else!)

“I didn’t know that law existed” Sorry, friend. That doesn’t really matter. Ignorance is not a defense. If you’re putting yourself out like a professional photographer- ACT LIKE IT! Click to watch the 5 laws you didn’t know about that could GREAT impact your photo biz negatively!   So, where am I supposed to know...
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3 Ways NOT Knowing Intellectual Property Laws Can Bite Your Biz In The Butt

🔥 It’s not IF it happens. It’s WHEN it happens. Yes. Intellectual property impacts your business daily. And others who don’t know (or don’t care) about IP laws can take away from the brand you’ve built and/or products you’ve created. 🛑I’m sure you’ve seen this in groups: -Someone jacked my images and is using on...
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5 Excuses That Can Ruin Your Photography Business

  Hey friends, Rachel Brenke from TheLawTog … and I just want to give you a quick little video about something that I have been seeing happening in a lot of Facebook groups and coming into my email inbox. It’s about the excuses that you may be making about why you’re not following through on certain...
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