Welcome to

TheLawTog® Blog

Below you will find the most helpful articles that will blow the socks off your business knowledge.  Make sure you pin any post that you might want to come back to later (take my word for it, you’ll want to reference back).

Let’s get started … what do you want to learn?

If You're New Here Download Your Free Photographers Contract

Because you never have an issue until you have an issue.

5 Super Simple Ways to Get Your Images to POP!
Feel like your images have been falling a little flat lately?  Not getting that POP you’d hoped for? Don’t stress! There are some really easy fixes that you can do today to give your photos that pop you’d hoped they’d have.  Here are 5 super simple ways you can make that happen both before you even push the shutter and later in post processing!   Use Complementing Colors Pay close...
Continue Reading
5 Tips for Better Lead Generation
Lead generation should be something every photographer is testing on a regular basis. For example, a popup on your website is something that you might have to see. But trust me, they work. What kind of popup is ideal, though? Let’s dive into that with 5 tips for better lead generation.   Test Everything The answer to the above question depends on your site visitors and clients. For example, a...
Continue Reading
Enter to Win!!!  Click Here! Giveaway Prizes $200 store credit – TheLawTog  Rachel Brenke Book set including The Laundry List, Dirty Laundry + Sugar Snaps (A $59.97 Value) – Rachel Brenke  The Complete Library of Psychology for Photographers Courses | Irresistible Website, Irresistible Words, Irresistible You + an Invitation to Annual Virtual Retreat (A $557 Value) – Psychology for Photographers More Leads More Clients – Lead Generation Course (A $299 Value)...
Continue Reading
As Seen: Mistakes Make Magic Podcast + Rachel Brenke - How to Avoid Strategic Leaks and Legal Potholes
Last November, Catherine Guidry from Mistakes Make Magic invited Rachel to talk about legal issues in our businesses that we need to be aware of.     Key points to listen for: Rachel’s entrepreneurial path She says it all the time: “You never have an issue until you have an issue!” Rachel explains what she means by that. Common copyright mistakes Why education is key Potential legal issues that we...
Continue Reading
Recently, Rachel Brenke, head of TheLawTog® and owner at Connors and Brenke, took on corporate giant, Airbnb, and obtained a very favorable settlement in a large copyright infringement dispute on behalf of international photographer Jiayi Wang.  Not only is this a win for Wang, but this is a win against corporations who believe they can wield their strength of deep pockets against the small business owners and creatives who are...
Continue Reading
How do I write a wedding photography contract?
Having written agreements with your clients creates legal protection for both parties, outlines expectations and provides customer service. You should never go into any photography session, especially a wedding, without some written documentation.  While we recommend use of an attorney and/or TheLawTog’s “already done for you” contract template forms, you are the owner of your business…so you should have the knowledge of what goes into it. No matter what. We...
Continue Reading
3 Risks every photographer faces on the job: How photography insurance can work for you
As a photographer, you have the creative freedom to capture precious moments for your clients and meet new people along the way. While you have a say on the camera equipment being used, props, and lighting, there are some things that are completely out of your control. Whether you take on short-term events or you are jet setting across the country for several photo shoots, photography insurance is essential for...
Continue Reading
Dangers of Self-Drafting a Contract When You’re Not a Lawyer
Danger ahead. We see it all the time. Entrepreneurs and business owners just like you, reluctant to call a lawyer for advice on contracts. After all, can’t you just do it yourself, like the other parts of your business that you’ve DIY’ed? Well, you can try, but that doesn’t mean you should. So, what are the dangers of self-drafting a contract when you’re not a lawyer? Let’s be clear:  the...
Continue Reading
You have your business license, insurance, and everything else you need to be legal. You set up your Facebook page and invited all of your friends and portfolio clients.  Now, you are wondering, “Do I really need a website?”  Yes, yes you do!  Facebook is great for showing your favorite session photos and quickly reaching people, but it is really only a snapshot of what you and your business are....
Continue Reading
Running a photography business can be complex. Why would you need a model release? I mean, after all, you own the copyright to the images, that means you can do whatever you want, right? No, actually it is unlikely you have completely free rein. Let me ask you some questions: Do you use images of clients or otherwise identifiable individuals in your marketing and advertising? Did those clients or individuals...
Continue Reading
1 2 3 4 53

Welcome

The industry’s only legal go-to resource to help photographers protect and defend their business.

Helping you with topics such as contracts, intellectual property, employment issues and more!

Contracts. Legal guides. Tax tools. Education. Community.

Contract Templates for your photography business

GDPR

  • Privacy Policy
  • Google Analytics

Privacy Policy

By using this Site, you are consenting to the collection, use, disclosure, and transfer of your information as described in this Policy (and any Privacy Notices that apply to you). If you do not consent to the collection, use, disclosure and transfer of your information as described in this Policy (and any Privacy Notices that apply to you), you may not use this Site. If you have questions about this Policy, or any Privacy Notice, please contact us using the information provided below.

You can read our full policy here.

Google Analytics

This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.

Keeping this cookie enabled helps us to improve our website.

We're here to support during COVID-19.{View our resource library!}