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Below you will find the most helpful articles that will blow the socks off your business knowledge.  Make sure you pin any post that you might want to come back to later (take my word for it, you’ll want to reference back).

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It’s a new year (FINALLY. . . YAY!) 2020 has been brutal to the photography industry. We’ve faced more unknowns in one year than we ever imagined we’d have in our entire career. Before we dive into to creating our path for 2021, let’s all take a deep breath.  You made it to 2021!  The start of a new year is always a great time to look at your goals,...
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We’ve all seen the photo. Some of us even made some of these memes for personal and business use. The big question in the photography community today – does creating a meme with the Bernie Sanders sitting cut out violate copyright law? An Internet Meme is in legal terms, a derivative work, and usually copyright owner is the only party with the legal right to create a derivative work. However, the rights...
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2020 has been the most unique year of our professional careers. We learned to weather a pandemic, found creative ways to continue business, and we’ve learned to excel in the face of adversity. As we close out the year and move into 2021 – fingers crossed it’ll be better – we want to share with you our top products of 2020. These products are items we suggest for most business owners...
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Trying to navigate through the impact of COVID-19 can be overwhelming. This is where we come in to help you. We have created a timeline to help you navigate the extra steps you should be taking during COVID-19 in addition to your existing client workflow. Before we dig into the timeline, understand that this may vary depending upon where you live and specific business policies.   Doing Business Procedures Before...
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Whether you’re a new photographer or seasoned professional one of the most beneficial items you can use to protect your business is a strong, legally binding photography contract. Join Rachel in this month’s photography contract Business Bites® Podcast roundup to learn the essential photography contract tips for your business. Layers of Protection 9:55 minutes Your photography business needs layers to protect you and your business from liability.  In this episode I’ll...
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As Seen: WordPress Photography Podcast - Pivot and Shift
The current pandemic has caught a lot of us off guard. As a result, many of us have had to adapt our ways of business.  Scott Wyden Kivowitz asked Rachel to come on the WordPress Photography Podcast to talk about some of the impacts the pandemic has had on the photography industry and in Rachel’s own businesses.     One of the things with contracts is it’s almost the minimum...
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The 2021 edition of Washington D.C.’s Best Lawyers was released on September 17, 2020. Included in this year’s list was our very own Rachel Brenke! She hit the list as one of Virginia’s top intellectual property law attorneys.     You can read the full issue here: The 2021 Best Lawyers in Washington, D.C. Not only is Rachel the leading resource for legal education and tools for photographers at TheLawTog®, she...
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Mini-sessions are a great way to get client’s to dip their toes into your business or into custom photography in general! Here at TheLawTog, not only do we educate on legalities, but we’re heavy in business strategy and marketing as well. In this article we will run through the legalities, how to automate the entire on-board process, and how to maximize it!   What photography contracts do I need? It...
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    What’s in this Episode: Client relationships can be plagued with issues if you are not setting proper expectations.  Join Rachel as she covers why having a photography contracts helps you avoid issues, set expectations and create loyal clients. What you will learn:  Types of issues that can occur with clients Items to include in your photography contracts How having a contract can save you time, money and relationships Who...
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Don’t set your photography business on fire trying to bend over backwards for clients. As we have seen in the last few weeks when a gender reveal party resulted in a horrific and damaging fire in California, photographers are scared. And I get it. Events can occur, and you don’t want to be liable for your client’s actions. You’ve come to the right place! Here are some top questions related to...
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