Trademarking is a great way to protect your branding…I mean come on.. you spent all this time, money and energy to create a killer brand. So why are you leaving it unprotected? Because “trademarking” sounds scary? Foreign? Out of reach? I get it guys. But that is why I am here to help you. Often […]
“The corporate veil” is the term used to describe the way that the liability of shareholders of a company is limited to their ownership in the company and does not extend to their personal assets. In one sense the “corporate veil” is a way of affirming that a corporation is a legally distinct entity, capable […]
One of the most common questions seen across photography groups is “how do I get clients”? Most are looking for a quick and magical solution but the truth is, if there were a quick and magical solution, everyone would be doing it. When I get asked this question, I always say the simplest answer is […]
— Article by Jenika McDavitt – Psychology for Photographers You open your inbox one day, brightly expecting to take care of business – and your stomach drops. Your pulse rises. There’s an email from a client – and they’re mad. Your face flushes, you feel defensive, what they’re saying isn’t really your fault – and you […]
Consider yourself officially invited to forget those meticulous sales rooms, designed to Pinterest-perfection. To stop worrying if your newest sample has been spit-shined and dusted to Guggenheim specifications. Heck… you don’t even need to wear pants for this… It’s time to stop trying to force your life to fit into “The Perfect Business” and, instead, […]
